Boulder, Colorado-based DataLever Corporation and Metagenix of Durham, North Carolina, announced a strategic alliance between the two companies. Metagenix will integrate MetaPure with DataLever's component-based data cleansing modules to provide a real-time business rules engine environment with extremely powerful data cleansing capabilities.

"DataLever's approach of a component-based data cleansing environment fits in well with our Web service-enabled real-time business rules engine," says Metagenix CEO Greg Leman. "I was extremely impressed with their technology. They provide an ease-of-use level that far exceeds traditional data cleansing approaches. Instead of the mainframe-oriented, batch file approach to name and address cleansing, they provide a modular architecture that integrates easily with our real-time business rules engine." Leman further explained that MetaPure will be able to call upon DataLever's capabilities to provide business rules that specify the cleansing and matching of name and address data.

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