A new breed of CFO is putting greater emphasis on taking a forward-looking approach to the rest of the business, and driving growth through sharper insights from data, which increasingly are provided on a near real-time basis, according to analysis from Accenture and Oracle. In their report, “Empowering Modern Finance: The CFO as Technology Evangelist,” the firms made this assessment based on a survey of 1,275 respondents — 975 senior finance and 300 non-finance executives — from a number of industries, including insurance.

Nearly 68 percent of respondents said the CFO is a strong evangelist for the transformational potential of technology, but 20 percent think finance organizations have adopted leading-edge technology.

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