NCO Group, Inc. has expanded its customer relationship management (CRM) services to offer a proprietary pattern recognition system designed to enhance client results by determining the patterns and profiles that precede customer decisions such as purchase or defection. This predictive solution was acquired from @RISK, Inc.
This new predictive offering is a component of NCO's plan to further develop and enhance its CRM business solutions. Leveraging predictive analytic technologies will increase the ability to predict customers' behavior thus improving the results of the outsourced solutions NCO provides to its clients. NCO is investing in CRM solutions to differentiate their offerings in the marketplace by increasing bottom-line results for their clients.
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