To be successful, a company must be willing to make changes, to grow. This kind of thinking has kept Lehigh Direct, a division of Lehigh Press and now a subsidiary of von Hoffman, flourishing since 1924. We offer a variety of direct mail, pre-press, lithographic and printing services. This mentality was also the impetus behind the recent formation of a new department at Lehigh - digital technology services.
The digital technology services department at Lehigh offers address list processing services to customers running direct mail campaigns. The department's goal is to process these lists as efficiently as possible so that their full potential is realized. This means ensuring that duplicates and records with incomplete or erroneous information are eliminated or, where possible, corrected. Such practices cut down on misdeliveries and go a long way toward ensuring that Lehigh customers end up with successful direct marketing efforts. Operational costs can also be slashed by applying postal pre-sorting routines to the data, which allows customers to take advantage of postal discounts.
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