(Bloomberg) -- Xavier Grangier, the chief technology officer and head of digital at Liberation, the venerable French newspaper, had a problem. Like many publications, Liberation was struggling to adapt to a world in which readers were increasingly finding content via social media.
"We had RSS feeds, but we weren’t happy with that," Grangier said in an interview. Liberation also had a team that posted a selection of articles, chosen by the paper’s editors, each day to social media, but the process, he said, was a hassle to coordinate.
Register or login for access to this item and much more
All Information Management content is archived after seven days.
Community members receive:
- All recent and archived articles
- Conference offers and updates
- A full menu of enewsletter options
- Web seminars, white papers, ebooks
Already have an account? Log In
Don't have an account? Register for Free Unlimited Access