In the May issue of the respectable Harvard Business Review (HBR), Nicholas Carr argued that information technology (IT) doesn't matter anymore to corporate strategy.1 As an independent writer and editor, Carr has guided many outstanding authors of HBR articles.2 Therefore, he is a person who should know the pulse of the IT industry from a managerial perspective. As IT professionals, we must take note of this article.
His argument is quite simple. IT is extremely important within corporations, but IT has become a universal resource for those corporations. The basis for a sustained competitive advantage is scarcity, not ubiquity. Hence, IT has become a commodity resource and, therefore, is no longer strategic.
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