Business and Information Technology managers around the world share a common challenge: IT managers' 'tech talk' baffles business managers and fails to communicate IT imperatives, says a recently released Global Solution study by Info-Tech Research Group and KnowledgeStorm. Although a communications gap between IT and business is present in developed economies, it is especially prevalent in emerging economies and will impact IT adoption moving forward.
The Global Study indicates that IT managers may have an easier job promoting initiatives that drive business efficiencies and support for operations, since over 70 percent of business managers see the highest value in those programs. IT initiatives that drive acquisition of new customers or target cost leadership are lower on the priority list, perhaps because business managers do not perceive those deliverables as being enabled by IT solutions.
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