I was browsing an online bookstore the other day, trying to remember the name of a female author whose book on data modeling I much admired but had misplaced. While sifting through the available titles, I was quite honestly startled at the current state of books on data modeling. In the past, one could find dozens of titles pertaining to data modeling; however, this is no longer the case.

Why is this? Has data modeling gone out of style? Two things have happened. First, as we approached Y2K, there was a strong emphasis on packaged software installation over custom systems. Because packaged software comes with data structures that are defined by the software, customers who install the package have no need to worry about data designs.

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