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Insightful Delivers the Right Medicine for Janssen Pharmaceutica

  • October 01 2001, 1:00am EDT


REVIEWER: Levi Sorrell, director of advanced analytics for Janssen Pharmaceutica.

BACKGROUND: Janssen is a wholly owned subsidiary of Johnson & Johnson with a long track record of developing and marketing treatments for central nervous system disorders and other specialty areas including pain management, treatment of fungal infections and therapy for gastrointestinal conditions. Johnson & Johnson employs nearly 100,000 people worldwide.

PLATFORMS: Janssen runs Insightful Corporation's StatServer software on Windows NT 4.X running on an Oracle back end.

PROBLEM SOLVED: As one of the world's leading pharmaceutical companies, Janssen is focused on bringing new medicines to market, a time- consuming and expensive process. This process can take up to a decade and may cost upwards of $500 million. As a result, we needed a data analysis solution that would speed our ability to bring new drugs to market, while more effectively promoting their appropriate use. Because we were already using Insightful's S-PLUS to support our visualization needs, we turned to Insightful to provide a Web-based analytics tool that could share results, allow nontechnical users to modify and rerun solutions and recycle our expertise with S-PLUS. StatServer enables us to extend the reach and usability of our analytic horsepower across the company.

PRODUCT FUNCTIONALITY: StatServer has generated a wide variety of static and interactive reports and graphics to help optimize the cost and timing of the product development process, including the analysis of competitive barriers to entry, market opportunities, and product and competitive product performance. Other reports provide critical information on sales team effectiveness and identification of prospects.

STRENGTHS: From our perspective, the real strength of Insightful StatServer technology is its ability to provide sophisticated analytics coupled with a flexible platform that can be integrated with other leading visualization and data mining tools.

WEAKNESSES: StatServer 2000 provides limited interactivity in graphical reports, which is a frequent request from users. However, StatServer 6.0 (due in fourth quarter 2001) provides the ability to drill-down interactively in graphical reports, allowing even more flexibility and information for the end user.

SELECTION CRITERIA: In its search for a business intelligence solution, Janssen reviewed a number of leading data analysis software packages. We rated products based on their ability to deliver scalability, depth of analytic tools and a simplified GUI, as well as interoperability with other software and applications. Insightful scored well on all criteria.

DELIVERABLES: StatServer provides the full functionality of S-PLUS, the premier product for exploratory data analysis, as well as a platform for the development and deployment of Web-based applications.

VENDOR SUPPORT: We have rarely needed to call Insightful's technical support. When we have, we found them to be very knowledgeable and responsive. They are usually able to answer our questions within the same day.

DOCUMENTATION: Insightful's documentation is comprehensive, detailed and easy to navigate. The user manuals, especially when supplemented with the company's high-quality technical training, provide sufficient information to answer our questions.

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