Data scientist JT Kostman developed and drove an analytics group at Samsung. Then he led data scientists and analysts at Keurig Green Mountain -- the single-serve coffee specialist. Next up, he's set to become Chief Data Officer at Time Inc., effective May 18. The big question: Can Kostman harness the company's data assets for new revenue opportunities?
Like many media companies, Time Inc. is in transition. For its Q4 2014, Time's revenue was $895 million -- down 7 percent from $966 million in Q4 2013. While print advertising, circulation and newsstand revenue all continue to get squeezed, Time Inc.'s digital revenues are climbing -- reaching nearly $300 million for the year.
Register or login for access to this item and much more
All Information Management content is archived after seven days.
Community members receive:
- All recent and archived articles
- Conference offers and updates
- A full menu of enewsletter options
- Web seminars, white papers, ebooks
Already have an account? Log In
Don't have an account? Register for Free Unlimited Access