Innovative organizations report deeper penetration of business intelligence and better data governance, according to a new study from Dresner Advisory Services.

The report, the “2014 Business Intelligence (BI) Emerging Technologies Market Study,” is part of the Wisdom of Crowds Series of Research by the firm. It provides a compilation of the most noteworthy trends in cloud BI, collaborative BI and location intelligence.

"The new BI Emerging Technologies Market Study provides an alternative lens through which we can examine how pioneering organizations are refining and evolving their methods for harnessing BI to obtain strategic and operational gains," Howard Dresner, founder and chief research officer at Dresner Advisory Services, said in a statement. "For example, we see that innovative organizations are especially likely to pay attention to middle managers when deploying BI, and also look to provide suppliers and customers with BI tools," Dresner said.

The study also identifies an inverse relationship between the size of an organization and innovation, with the smallest companies among the most innovative.

Wisdom of Crowds research is based on data collected on usage and deployment trends, products and vendors. BI users in all roles and throughout all industries contributed to provide a complete view of plans and perceptions of the BI market.