December 20, 2007 - Initiate Systems, Inc. and Group 1 Software, Inc announced a strategic alliance to jointly market a master data management (MDM) solution.
This solution will comprise the Initiate Master Data ServiceT Platform and Pitney Bowes Group 1 customer data quality (CDQ) platform with third party reference data for up-to-date names, addresses and other data.
Initiate identifies all data entities and builds a view of the data associated with those entities, while Pitney Bowes helps ensure the address data attributes associated with those entities are correct and up-to-date.
This single enterprise-wide view of the customer will is expected help companies make strong business decisions, strengthen customer relationships and improve the bottom line.
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