March 31, 2008 - Information Builders announced the release of WebFOCUS for Google Maps, a mashup application in the business intelligence (BI) market.


WebFOCUS for Google Maps provides an intuitive graphical user interface (GUI) for development of geographically aware composite applications and does not require any training or coding by developers.


Today’s global enterprises operate businesses that are geographically dispersed and influenced. The relationships that arise from this type of “borderless business” can be complex and difficult to interpret, but by overlaying maps with operational data and reports users can gain a clearer indication of performance and identify local and regional trends.


In a recent report, ""Emerging Technologies Will Drive Self-Service Business Intelligence," Gartner identified interactive visualization among key emerging trends that. “Interactive visualization will be quickly accepted over the next two years as a common front-end to analytical applications, driven by the ubiquity of rich Internet applications. Interactive visualization, with its attractive display, should be more widely adopted by those users who aren't accustomed to the grid style of analysis and reporting offered by relational databases and spreadsheets,” according to the report.


By capitalizing on the trend of creating Web application hybrids as a way to mix and match software from different sources, WebFOCUS for Google Maps takes interactive visualization into the mainstream BI direction.


Combining WebFOCUS with Google Maps gives users flexibility to enrich maps with analytic content. WebFOCUS can drive what is displayed on a map, use location indicators to visually convey operational trends and navigate the map from a related report to zoom in and out of critical areas. Users can leverage Google Maps to prefilter and drill down to WebFOCUS reports containing all the details on one or more locations of interest. 

Key features in WebFOCUS for Google Maps include:


  • GUI-driven development. Developer Studio’s HTML Layout Painter now includes the ability to insert and configure Google Maps to WebFOCUS procedures with no coding.
  • Dashboard integration. Use the HTML Layout Painter to produce Web-based reports with multiple reporting outputs.
  • Conditional map styling. Leverage WebFOCUS conditional styling to enhance Google Maps by color-coding data presented on the map.
  • Interactive map navigation. WebFOCUS report drill-down links can be employed to navigate an associated Google Map.
  • Robust selection tools. Uses WebFOCUS functionality to select multiple points to drill down or filter reports.
  • Parameter prompting. Uses launch pages to call WebFOCUS for Google Map reports or use Google Maps to preselect data to filter drill-down reports.

“We are constantly looking for new ways to innovate and stay ahead of market trends,” said Gerald Cohen, founder and CEO of Information Builders. “The popularity of mashups coupled with the growing trend around GIS applications, led us to the concept of a rapid Web application development for WebFOCUS.”

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