BACKGROUND: Imagitas is a high-growth company with more than six years of experience in building public/private partnerships. The company is committed to marshaling the resources of the business world to partner with the government, provide great services for the American people and help the government do its job more efficiently. Imagitas focuses on helping people through "life's transitions" by providing access to relevant services, information and savings. Today, the company is focused on major life events. Imagitas' Moving Program is highlighted on its Web site, offering which is supported by a strategic alliance with the U.S. Postal Service (USPS) and serves about 95 percent of the households that move every year. is a unit of Imagitas, offering a comprehensive set of personalized transaction tools to help consumers through the stressful process of moving. was developed as a medium to help both public and private partners reach and service their customers.

PLATFORMS: The development staff at Imagitas downloaded the free Sagent eServices Solution client object and development kit from The staff then implemented the solution on top of an Oracle8i database, using Oracle tools.

PROBLEM SOLVED: Imagitas wanted to make sure it delivered the highest quality ordering information to moving providers, such as Ryder Truck and All Boxes Direct. When customers come to our site to purchase move-related services, we want them to have a pleasant experience. A standardized shipping address would go a long way toward providing accurate information to the service providers and reducing potential problems for its customers.

PRODUCT FUNCTIONALITY: Sagent eServices Solution supports multiple environments and multiple program languages. The latest version supports XML, the new software language standard that allows for more efficient publishing of consumer and business data over the Web. The technology architecture is soundly designed for fast implementation, and it has a certain competitive advantage compared to others not using this same approach.

STRENGTHS: The key to Imagitas' address data quality issue was finding a Web-enabled, thin-client software tool that allowed it to match a customer address entered on the site to an accurate address contained in USPS records. When a match is made, Sagent eServices Solution can compare each address element, correcting any errors in the data ­ within a second over the Internet.

WEAKNESSES: The data we are using is hosted by Sagent eServices on servers maintained at their site. If the server goes down, which it did once for about two hours, there is a lapse in service to our customers. Sagent eServices has since moved the data onto the backbone of the Internet, which will prevent this from happening again.

SELECTION CRITERIA: We found what we needed doing research on the Internet. We came across a number of vendors and their products, including Sagent eServices (then known as Qualitative Marketing Software or QMSoft) and its client/server solution which is based on a transactional service provider (TSP) model. We selected Sagent because of the way Sagent eServices Solution allowed us to do online address standardization within a second. Because Sagent hosted the applications, we did not have the overhead of setting up servers.

DELIVERABLES: Sagent eServices delivers a clean, standardized address to our clients, the moving service providers.

VENDOR SUPPORT: Sagent eServices' Professional Services team in Boulder, Colorado, helped during the entire implementation, which took less than 16 dedicated hours. Since then, we have been updated about new versions of the product, including the latest XML-supported offering.

DOCUMENTATION: At first, we did have some challenges implementing the Solution ourselves. It was the first version of Sagent eServices Solution. It has since been bolstered with additional features and functionality, as well as documentation that is easier to read and understand.

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