During 2007, the typical Global 5000 enterprise will budget and spend $1.2 million for CDI-MDM software solutions, with an additional $4 million for systems integration services. Clearly, professional services are the major cost component for many, if not most, CDI-MDM initiatives. Through 2007-08, major systems integrators and CDI-MDM boutiques will focus on productizing their data governance methodologies.

By 2008-09, data stewards will be common in IT organizations and businesses as enterprises formalize this function amid increasing recognition of master data as a corporate asset. For example, when the 2007 Basel II deadline was rapidly approaching, many compliance projects focused on building out master reference data repositories for risk data. Because most mega financial services providers had not tackled such enterprise-scale, data-centric projects before, new IT areas had to be investigated and staffed along with the concomitant business processes - including data quality and data ownership and governance. Another breakthrough was that nontechnology business stakeholders actively engaged IT to understand these concepts (nothing like a crisis to bring people together). The business users and data technologists mutually worked out the political issues of data governance and stewardship on an enterprise scale. This is not a scenario that could work via "follow the sun" outsourced programming teams. Such people-intensive processes require both local physical presence and good communications to be effective politicians.

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