If there’s one thing retailers have in common, it’s data. Data comes from everywhere: POS systems, receipts, operations, financial records, and marketing – if you could put it all together, you would have a pretty good picture of the enterprise.
Retailers share a common belief that putting data in people’s hands will beget more informed business decisions and, therefore, better performance. Because of this notion, many are turning to self-service business intelligence and analytics tools in order to ensure that critical intelligence can be quickly and more directly accessed by everyday business operators.
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