Trillium Software, a business of Harte-Hanks and a leading enabler of total data quality solutions, revealed results of a new survey that suggest while few organizations currently have an enterprise strategy in place to manage the quality of their data assets; change is forecast within two years as senior executives expand their involvement.
The survey of 216 information professionals, administered by Harte-Hanks Trillium Software among attendees of industry-sponsored data management events in the United Kingdom, United States and Australia/Asia-Pacific, found that 51 percent of organizations represented among the respondents run localized data quality initiatives ad hoc. At this time, just 14.5 percent of those surveyed were tackling data quality using a coordinated management led enterprise strategy.
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