FrontRange Solutions USA Inc., a global leader in service management and CRM solutions for the small- to mid-size enterprise (SME) and distributed enterprise (DE) markets, announced the availability of GoldMine Corporate Edition 6.7, the latest version in its CRM product portfolio, and a module in the upcoming FrontRange Sales, Marketing & Relationship Management product family.
Based on customer feedback and mapping to FrontRange's vision, GoldMine 6.7 is the latest in a series that offers increasingly accelerated, enhanced user experience and provides greater benefits from rich functionality. The solution can scale from one user to larger sales organizations while allowing organizations to manage customer relationships in the way that best fits their business.
GoldMine enables organizations to implement best practices for sales and marketing programs, including obtaining ROI metrics. GoldMine's specific metrics proof points include allowing sales and marketing professionals to view forecasted sales against marketing programs as well as closed sales as a result of these programs. The software also enables users to track and analyze customer responses to identify effective campaigns.
At the heart of new GoldMine 6.7 is the drive to provide products that are built as a "best fit" solution for SME's and distributed enterprises that work seamlessly with new complementary products and services. Enhancements in GoldMine 6.7 include advanced Palm PDA integration, record typing enhancements, query-by-example tools, enhanced APPI/integration tools and softphone support.
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