It’s hard to follow the tech industry press and not see stories of companies reporting trouble obtaining value from their Big Data investments. McKinsey notably reported just this in December of last year in an update to their well-regarded 2011 Big Data report.

Since 2011, the pool of skilled people has grown, many companies have developed data science departments, and vendors have created ways for less skilled analysts to interrogate Big Data. Despite all of this, as we all have read and perhaps seen in person, companies struggle.

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