As enterprises continue to invest in front-office applications, worldwide customer relationship management (CRM) software revenue is forecast to exceed $7.4 billion 2007, up 14 percent from $6.5 billion in 2006, according to Gartner, Inc.
The strong performance of the CRM software market is being fueled by growth across all subsegments and the explosive growth of software as a service (SaaS) solutions within the sales subsegment. In 2006, SaaS represented 12 percent of total CRM software revenue, and it is on track to reach nearly 14 percent in 2007. By year-end 2007, SaaS is forecast to represent more than $1 billion in CRM software revenue, growing at more than double the rate of the total CRM software market.
Register or login for access to this item and much more
All Information Management content is archived after seven days.
Community members receive:
- All recent and archived articles
- Conference offers and updates
- A full menu of enewsletter options
- Web seminars, white papers, ebooks
Already have an account? Log In
Don't have an account? Register for Free Unlimited Access