After three long years during which we have all had to endure tough times either directly or indirectly, 2004 promises better things. The results of our annual readership survey give many promising signs, the biggest of which is in the area of business intelligence budgets. In the next 12 months, the average reader budget for business intelligence will increase from $5.86 million to more than $11.23 million. Only in 2000 was the forecasted spend in this area greater and this was at the height of the dot-com boom. Business intelligence will be one of the bright spots in 2004, which is very reflective of the need to make sense of the endless amount of data inundating us on a daily basis.
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