Jack Noonan started his tech career fixing computers for IBM in February of 1967. A year later, three academics at Stanford and then the University of Chicago began building statistical software to boost decision-making and what would become SPSS. In the decades that followed, Noonan honed his software chops in key roles at system-builder Amdahl and later at Candle, where he first came across SPSS. “The technology wasn’t really OEM-able, but it interested me and I stayed in contact with the company.” In 1992, Noonan left Microrim, where he’d been president and CEO, to take the same top role at SPSS - and says he’s been happy ever since. When he’s not in his office in Chicago’s Sears Tower, you’ll find him wakeboarding in the summer and fixing up vintage boats or his prized old Jeep in the winter. Noonan recently sat down with DM Review Editorial Director Jim Ericson for an update on predictive analytics, information resellers and the data mining space.

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