Today's competitive and challenging economic environment places further emphasis on real-time information for decision-making purposes. Without relevant, reliable information provided in a timely manner, decision-makers are forced into suboptimal decisions based on assumptions and gut instinct. This lack of fact-based decision making places the company at risk with one or more constituencies that interact with the company on a daily basis –­ the implications of which are, in aggregate, substantial and negative to the enterprise.

The time for business intelligence (BI) is now, as it can be leveraged as a competitive weapon to improve efficiencies and better manage position in the value chain. If implemented as a comprehensive solution, BI will reduce the time spent on low- to non-value-added activities across the enterprise, as well as enhance the organization's ability to make profit-enhancing decisions.

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