(Bloomberg) -- Facebook Inc. is gaining a powerful new ally -- Google -- in its quest to popularize low-cost systems to handle the massive amount of information flowing through corporate data centers.

Google said it joined the Open Compute Project, an initiative founded by the social-networking company five years ago to develop more affordable computer servers and standardize the technology. The effort has attracted Microsoft Corp. and other large data-center operators, manufacturers including Hyve Solutions Corp. and Wiwynn Corp., and cloud-computing providers such as Cumulus Networks Inc. and Rackspace Hosting Inc.

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