From almost any angle, the adoption of an enterprise data warehouse (EDW) makes so much sense. After all, an EDW - designed to produce a unified and comprehensive view of data that an organization accumulates - would logically provide a myriad of business benefits. A company’s business knowledge resides in one central location, making it easier for users to access. Profitability at all levels of a company can be quickly reviewed. But the ultimate benefit is that the EDW provides organizations with a single view of the enterprise data across disparate business units and IT systems - a single version of the “corporate truth,” if you will - to assist management in making sounder and better-informed business decisions.

Yet, despite the promise of increased business efficiencies and greater overall profitability, many companies find that the buy-in process for an EDW can be an overwhelming challenge. There are a number of reasons for this reality, yet in the end, they all tend to fall into one of two categories:

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