Every organization has some form of “master data.” Whether the information is about customers, products, parts, suppliers, business units, chemicals, material, equipment or other factors, this data is the lifeblood of your organization. The data contained within a master data collection is highly visible in its final form and used throughout an organization by way of invoices, statements, packing slips, warehouse inventory lists, marketing catalogs, supplier listings and customer information. The challenge many organizations have is that their staffs may not recognize this type at information as master data. Master data touches every functional group, including the executive team, legal, finance, human capital, marketing, transportation and logistics, and facilities.


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