REVIEWER: Mike van Thiel, vice president of Product Development and CTO at

BACKGROUND: launched in 1996 as an online automotive portal designed to facilitate the research and purchase processes for consumers. provides objective third-party information along with best-in-class research tools. provides a platform for both private and professional automotive sellers to showcase their vehicles to a broad national audience and has been designed to provide a truly one-stop automotive shopping experience. represents more than 1,500 dealers in over 50 markets, hosting a real-time, online inventory of over 350,000 new and used vehicles. It is one of the most trafficked automotive resource Web sites on the Internet. also powers the automotive section for

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