REVIEWER: James D. Brousseau, enterprise data architect at SonoSite Inc.

BACKGROUND: SonoSite, Inc. is a specialist in hand-carried and mounted ultrasound. Through ASIC design, SonoSite offers imaging performance found in ultrasound machines weighing more than 300 pounds in a system the size and weight of a laptop computer. SonoSite’s continued success is tied to our ability to understand and anticipate the changing needs of our physician customers. To monitor these changes and respond effectively, we recognized the need to optimize the collection, reconciliation and analysis of data throughout our business.

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