Security breaches are a fact of modern life. These days, it seems that every time an attack hits the news, companies redouble their efforts to prevent another one—only to find themselves facing an even more insidious threat the next time around. Despite media attention surrounding mega breaches in 2013 and 2014, 2015 is set to be another record-breaking year for cybercrime. It has become a high-stakes game of whack-a-mole—except, instead of hitting back at hackers, the victims themselves keep getting hammered.

The power of trust

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