My 19-month-old son faces several major dilemmas on a daily basis. One of the most peculiar and frustrating to him (and his parents) is the paradox of cleanliness. My son cries pretty loud when he falls down and gets mud on his hands; however, he is no fan of the bathtub. Currently, baths are taken standing up and screaming in order to minimize contact with water and to ensure that mom or dad will be as efficient as possible.This whole ordeal reminds me of the process that many of our clients are going through in order to clean their customer information. All of our clients want integrated, cleansed and deduped information. They would like to get the mud off of their hands. However, most realize that this is a large undertaking and the water can be really hot. Outsourcing this capability makes quite a bit of sense and takes a huge amount of responsibility off the company's shoulders. However, outsourcing is very expensive in the long run. What are the tradeoffs for both initial development and ongoing maintenance and support?

Initial Development

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