META Group, Inc. announced the availability of its newest METAspectrum evaluation for the CRM application suite market – comprising operational, analytical and collaborative applications that help organizations manage and optimize their customer relationships.

CRM suites enable users to manage customer-related information and data; automate front-office business processes across sales, marketing and service; optimize customer transactions and interactions; and understand customer behavior patterns.

Register or login for access to this item and much more

All Information Management content is archived after seven days.

Community members receive:
  • All recent and archived articles
  • Conference offers and updates
  • A full menu of enewsletter options
  • Web seminars, white papers, ebooks

Don't have an account? Register for Free Unlimited Access