This is the final installment of our discussion on master data management (MDM). I'm going to focus on MDM standards and data governance (DG). However, in my June 2005 column, I discussed creating and implementing an enterprise-wide DG strategy. In that column, I presented the four fundamentals of a good DG strategy: commitment, process, technology and accountability.

Rather than rehash what it takes to implement appropriate standards, organizational principles and governance structures, I'm going to assume that you're in the process of developing MDM standards and implementing a DG strategy in your company. I will pose a series of simple but critical questions that you should ask yourself. I'm also going to give you, based on my 25+ years of experience, what I think the answers should be if you want your MDM initiative and DG strategy to have a reasonably good chance of achieving their desired results.

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