Breakroom conversations in early September turned from sports and the election -- to the new iPhones. Are they better than ever? Is the lack of an earphone jack good or bad? Is an upgrade necessary or should I stick with what I have for now?

This is not just idle breakroom chatter – organizational executives and managers across industries and services sectors are asking the same thing. Companies see value in driving mobile telecommunications usage for better sales and ROI. But there is often a disconnect between management’s strategy and how it gets implemented throughout an organization resulting in higher than necessary costs and/or missed business opportunities.

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