Like any other industry, telecommunications has niche needs from evolving technology. Industry vendors also provide tech services and solutions, and share particular interest in the development of public on-demand service clouds or data tools to scroll social media channels for customers experiencing outages. One industry group, the nonprofit TM Forum, represents about 900 communications providers and buyers, ranging from Cisco, NTT and SAS to Ohio State University and telecoms in Croatia and Egypt.

Prompted by members a few years ago, the group dove deeper into concerns and possibilities with emerging information management capabilities. Recently, members sandboxed data disaster recovery capability scenarios and announced a joint enterprise cloud standards effort with the TM Forum’s Enterprise Cloud Leadership Council and another trade group, the Open Data Center Alliance. TM Forum Chief Operating Officer Aileen Smith, a leader on that cloud council, recently discussed particular big data applications for the communications industry and how they don’t plan to step on any toes with their cloud standards work.

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