December 15, 2008 - Clarabridge announced a partnership with Teradata Corporation.

 

This partnership brings together technologies in unstructured text mining/analytics and enterprise data warehousing. The complementary capabilities ofClarabridge and Teradata empower business users to integrate structured and unstructured information in a single data warehouse for a global view of their quantitative and qualitative customer analysis and improved customer experiences.

 

Clarabridge’s enterprise-deployed Content Mining Platform monitors and captures content from various company “listening posts” across and beyond the enterprise, including call center notes, surveys and Web 2.0 sites, as well as forums and newsgroups. Qualitative insights about customer sentiment are automatically transformed into quantitative intelligence that helps an enterprise reduce churn, improve loyalty and create profitable customer relationships and products.

 

Marrying Clarabridge’s text mining and Teradata’s data warehousing capabilities enables companies to continually monitor and improve the customer experience. Teradata offers a suite of software, hardware and professional consulting services that enhance an enterprise’s staff productivity, market intelligence and customer service.

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