Clarabridge, a text analysis software company, introduced its Content Mining Service (CMS), the industry's first software-as-a-service (SaaS) offering of commercialized text mining. In addition to being able to purchase and internally deploy Clarabridge's Content Mining Platform(CMP), enterprise customers can now gain the same revolutionary business benefits by using CMS, Clarabridge's first-of-its-kind hosted service via the Internet, on a subscription basis. By either method, text mining with Clarabridge enables a company to quickly and easily convert internal and external textual information such as survey verbatims, online product reviews or call-center transcripts into actionable business intelligence.
"SaaS is an increasingly popular way for businesses across industries to use software and it's a forward-looking move by Clarabridge to bring this model to the new field of text mining," said Philip Russom, senior manager of research and services with The Data Warehousing Institute (TDWI). "Many business customers find that SaaS offerings provide a simpler, quicker and more affordable way to adopt new capabilities. Consequently, Clarabridge's rollout of CMS stands to turn on another wave of businesses to text mining."
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