REVIEWER: Atique Shah, vice president of CRM and technology solutions at Churchill Downs Incorporated.

BACKGROUND: Churchill Downs Incorporated (CDI), headquartered in Louisville, Kentucky, owns and operates world-renowned horse racing venues throughout the U.S. The company's racetracks in California, Florida, Illinois, Indiana and Kentucky host 114 graded-stakes events and many of North America's most prestigious races, including the Kentucky Derby, Kentucky Oats, Hollywood Gold Cup and Arlington Million. CDI racetracks have hosted nine Breeder's Cup World Thoroughbred Championships - more than any other North American racing company.

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