Menlo Park, Calif., Sept. 18, 2000 – Broadbase Software, Inc., a provider of customer-focused analytic and marketing automation applications, announced that it has signed a definitive agreement to acquire privately held Servicesoft, Inc., a provider of intelligent e-service solutions. With this announcement, Broadbase reaches a new level of leadership in intelligent customer interactions by creating the industry's first integrated e-CRM suite that provides a single analytic and operational solution.

With this acquisition, Broadbase now provides a closed-loop platform for intelligent customer interactions across all touchpoints whether sales, marketing or service. Together, Broadbase and Servicesoft have more than 400 global e-business customers in financial services, retail, telecommunications, e-commerce and technology including Cisco Systems, BEA Systems, Fidelity Investments, IBM, Hewlett Packard, Motorola, United Airlines and Verizon.

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