As data continues to proliferate exponentially, businesses of all kinds are finding it more and more worthwhile to analyze that data so they can better pinpoint market opportunities, deliver greater value to their customers and improve the efficiency of their operations.

But businesses need a lot of help gathering, integrating, analyzing and monetizing data on an increasingly massive scale. That’s why technology vendors offering big data solutions are raking in an estimated $30 billion worldwide. And that revenue is projected to grow 17 percent annually to reach $76 billion by 2020, said the authors of “The Big Data Market 2014–2020: Opportunities, Challenges, Strategies, Industry Verticals and Forecasts,” a new report from SNS Research.

Register or login for access to this item and much more

All Information Management content is archived after seven days.

Community members receive:
  • All recent and archived articles
  • Conference offers and updates
  • A full menu of enewsletter options
  • Web seminars, white papers, ebooks

Don't have an account? Register for Free Unlimited Access