Ant or lion: Which would win a head-to-head fight? How about all of the ants vs. all of the lions? Zoom forward 100 years -- and observe a swarm of nanobots vs. a Transformer robot. 

Now, let's apply that example to your business. The real transformative opportunity of big data and other emerging SMAC (social, mobile, analytics, cloud) technologies is simply stated: Using the power of big data, you can enable optimal behavior at the lowest level of your organization -- across the swarm of "shop floor" employees and customer-facing team members.

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