In order to function effectively in today's business environment and maintain competitiveness and profitability, companies must have visibility at all times into activities at all levels of the business. They must also be able to respond quickly to business events as they occur.
The need for real-time visibility and immediate response capabilities has given rise to business activity monitoring (BAM), a process by which key operational business events are monitored for changes or trends indicating opportunities or problems, and enabling business managers to take corrective action.
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