OuterBay, a provider of Application Data Management (ADM) solutions, announced the results of an independent third-party survey* that indicates more than 70 percent of chief information officers, vice presidents and directors responsible for applications, databases, data centers and storage have plans and budget for, or are evaluating ADM solutions. The primary drivers of interest in ADM solutions include declining application performance and escalating server and storage costs. Key expected benefits of an ADM solution include meeting service level agreements (SLAs) through improved application performance, and reduced server and storage costs.

The objectives of the survey were to determine the key impacts of data growth on today’s enterprises; to assess the primary drivers of interest in ADM as a solution to data growth; and to identify desired features in ADM solutions.

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