To see the 2000 DM Review 100, please visit our awards page at

Dear Readers,

The companies comprising the DM Review 100 are selected by our readers as the result of an exhaustive study conducted by a third-party research organization ­ Market Perspectives. You can read the methodology for the DM Review 100 selection process and learn how each of these companies is responding to the cultural changes resulting from the rise of e-business and customer centricity. The coverage begins on page 58.

Not surprisingly, the top 10 in the 2000 DM Review 100 were all in the top 20 for both 1998 and 1999. SAS continues to hold onto the number one spot in this year's survey. One of the early pioneers in the marketplace, SAS continues to be a leader in business intelligence. NCR climbed to the second spot as a result of a focused marketing strategy centered on Teradata and a wide variety of analytic applications focused on helping customers derive value from mountains of data. Oracle moved up to number three and continues to be a dominant force within the market. Oracle expects that within the next five years most corporations will utilize the ASP model for software, and they intend to be the major provider of software to those ASPs. Computer Associates moved up to the number four spot which can be attributed to the acquisition of Sterling Software. Cognos held on to the number five position. Others in the top 10 include MicroStrategy (#6), Microsoft (#7), IBM (#8), Informix (#9) and Hyperion (#10).

We at DM Review hope that the responses given by each of this year's DM Review 100 will assist you in selecting the right hardware, software and consulting services to help you reach your goals in the coming year. Because customers are now making the rules and shaping markets, it is imperative that we all focus on a strategy that will help us meet customer demands. Those of us who are not able to adapt will be left behind.

As always, thanks for reading DM Review!

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