"He has a great deal of belief in the people he works with, and he gives you more than you could possibly imagine in terms of opportunity. He's basically someone who says, 'Here it is, run with it.'" These statements, provided by an employee at NuEdge, aptly describe the management philosophy of Timothy J. Keane, CEO of NuEdge Systems, a leading provider of fully integrated customer relationship management (CRM) solutions for enterprise marketing automation. NuEdge Systems came into being when RTMS (Retail Target Marketing System) and CIC (Customer Insight Corporation of Denver) merged in March of 2000.

According to Keane, NuEdge Systems' primary focus is to help its customers solve their business problems. In April of 2000, in line with their customer orientation – and an industry first – NuEdge established an executive-level position for ensuring customer satisfaction. Ted Uczen was appointed chief customer officer (CCO), tasked with ensuring that customer input and ideas continue to shape NuEdge Systems' product development and service offerings.

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