Today, we live in a world where half the population has access to mobile devices but not to running water. Soon, more people will have access to cell phones than will have electricity or even shoes.
Technology, more than anything else, has changed consumer behavior as we once knew it. Now, the enterprise world of business sits on the precipice of nearly as dramatic a transformation. Just as it is affecting consumer behavior, we can expect a series of major technology trends to usher in an era of highly flexible and elastic capabilities that will allow businesses to stretch, change and expand at will.
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