Alphablox Corporation, a provider of business analytic solutions, today announced the expansion of its Partner Solutions Group (PSG) headed by Mark Rankovic, who was appointed vice president of the group on April 28, 2003. PSG will lead Alphablox's strategic focus to deliver more functional analytic solutions for enterprise customers via a partner network. As well as strengthening relationships with existing partners, PSG will develop working partnerships with additional consulting firms, VARs, and VADs that apply their specific domain expertise to solving complex business problems with personalized analytic solutions. Together with both existing and new OEM partners, PSG will leverage their in-depth OEM market knowledge to assist in the creation and deployment of a broad range of targeted enterprise analytic solutions.
"With this expansion, the new Partner Solutions Group will focus on and formalize the relationships with partners via a series of targeted communication programs, including newsletters, Webinars and events," said Rankovic. "PSG intends to work closely with partners on multiple co-marketing programs such e-marketing, joint events, lead sharing, surveys and a partner portal with sales, marketing and technical tools."
PSG will bring partners into closer collaboration with Alphablox through formalized programs such as early beta participation, forums and technical resources via a partner portal. To further support partners, PSG will review and develop pricing models ensuring pricing is in line with market requirements; helping partners grow their businesses, as well as optimizing the pricing of end customers' analytic solutions.
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