LITTLE ROCK, Ark., Jan. 8, 2001--Acxiom Corporation, a leader in customer data integration (CDI), announced an alliance with IBM focused on providing clients of both companies with end-to-end solutions for business intelligence, data management and customer relationship management.

The alliance combines Acxiom's expertise in CDI with IBM's e-business and business intelligence solutions. IBM will enhance its strength in the market by incorporating Acxiom's AbiliTec CDI software within its customer relationship management (CRM) solutions provided to business customers in the U.S. and worldwide.

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