Acxiom Corporation announced it has expanded and enhanced its retail business solution capabilities with the acquisition of Equitec, based in Cleveland, Ohio.
The acquisition pairs Acxiom - a global leader in customer information management and technology - with Equitec, a business with strong marketing and merchandizing optimization expertise in the retail industry. All Equitec principals are being retained and will continue to lead this practice in support of the company's retail market growth strategies. Terms of the asset purchase were not released. Acxiom expects the transaction to be accretive to earnings in fiscal 2008.
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