Acxiom Corporation announced the completion of its acquisition of Digital Impact, Inc. for $3.50 per share of Digital Impact common stock in cash.

The acquisition of Digital Impact was commenced pursuant to a cash tender offer by an affiliate of Acxiom for all of the outstanding shares of common stock of Digital Impact at a price of $3.50 per share, net to the seller in cash, without interest. As previously announced, the initial offering period for the tender offer expired at midnight, New York City time, on April 28, 2005. The subsequent offering period expired at 5:00 p.m., New York City time, on May 5, 2005.

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