As VP of Industry Services, one of my roles is to effectively facilitate alliance relationships for DAMA International (DAMA-I). This month, I would like to discuss a few highlights of the Alliance Relationship Tactical Plan that is now complete and being followed for best practice execution for this year's program.

The purpose of the plan is to outline tactics needed to support the strategy areas and objectives of the DAMA-I Board. In addition, this document was written to guide and plan activities needed to enable DAMA-I to maintain the mission and goal of being the premier data management association.

Highlighted success factors for plan execution include: awareness of alliance relationship benefits to the DAMA-I chapters and individual members, direct utilization and benefit feedback tracking, and positive industry image development and branding exposure for DAMA-I.

The plan also calls for additional infrastructure including: an alliance relationship process used to initiate, assess, explore, execute and appropriately end association with outlined roles and responsibilities; artifacts needed for the process and relationship management; and a yearly program plan that is flexible and targeted.

A few program initiatives that will be highlighted within this year's program plan are: The Speakers List will continue to be overhauled following symposium and updated quarterly to better aid chapter programs by providing the most accurate information; continued infrastructure improvement, such as Artifact Templating, allowing for a more expedient and streamlined relationship proposal and agreement process; and vendor product discount concentration ­ obtaining, in a vendor-neutral manner, appropriate product discount for the DAMA members.

Marketing and Distribution will play a key role in creating awareness and executing the plan. Communications and Online Services will continue to ensure proper image and online presence in communicating these relationships through various means and media.

You may view most alliance relationships online at Also, view the DAMA-I newsletter for updates and announcements regarding alliances.

Please forward any input regarding alliance relationships with DAMA-I to

DAMA Chapter and Events Calendar
Austin/San Antonio The chapter meets the last Monday of January-May and August-October at 7:00 p.m. in San Marcos. For more information see
Atlanta Contact Barbara Helmer,, for meeting schedule or visit
Boston E-mail Kris Chatterjee,, for meeting schedule or visit
Canberra, Australia Contact for meeting details or visit
Carolina E-mail Connie Cain,, for meeting schedule.
Central Florida

Chapter now forming! Contact Bob Gagnon at for more information.

Central Virginia For more information visit
Chicago Visit for meeting schedule or contact information.
Dallas/Fort Worth Call Rodney Cole, 972-693-1009, for meeting schedule or visit
(Rocky Mountain)
Visit for meeting schedule or contact Mark Dalton at or 303- 334-5881.
Germany http://www.informatik.tu-
Heart of Texas
(HoT Chapter)
For more information see or contact Wayne Miller, president of HoT at
Houston Call Ted Kowalski at 713-241-2030 or e-mail
Iowa Visit the newly formed Iowa Chapter at
Italy Contact Paolo Cecchellero, or 3923 02 2533, for meeting schedule.
Kansas City Visit for chapter information.
London Contact Simon Dunford,, for more information.
Los Angeles Contact Bill Harenburg,, for meeting schedule.
Melbourne, Australia Contact Daniel Moody, or or +61-3-9650-5100 for details.
Michigan Visit for meeting schedule or contact information.
Minnesota Visit for chapter information.
New Jersey Visit www.dama- for chapter information.
New York City Please see or call 212-723-3045 for meeting details.
Ohio (Central) Chapter meets quarterly. Visit for meeting details and membership information.
Visit for chapter information.
Philadelphia/ Delaware Valley Chapter meets quarterly. Visit http://www.dama- or call 610-690-1653 for more information.
Phoenix Call Laura Kostyo, 602-766- 5486, or visit www.dama-, for meeting schedule.
Portland Visit for meeting schedule and chapter information. For more information, please contact Linda Kresl at
Rochester/ Upstate New York Contact Sue Bartleson,, for meeting schedule or visit
Sacramento Valley Call Judy Candlish, 916-227-3074,, for meeting schedule or visit P.O. Box 996, Sacramento, CA 95812- 0996.
San Francisco Bay Area Call Dan Weller, 510-272-8126, for details or see
Scandinavia Contact Eskil Swende, +46-8-80-22-40, or for meeting schedule.
Seattle (DRMA) Visit for registration and meeting details.
St. Louis Please visit the DAMA-St. Louis Chapter Web site at for information about upcoming meetings and events.
Sydney, Australia Contact Robert Arnold,, or +61-2-9211-6200, for meeting and DAMA Australia conference details.
Topeka Chapter now forming! Contact Dan Roehler, 785-291-3477, for more information.
Toronto, Canada (Information Resource Management Association of Canada) Please visit the Toronto IRMAC Web site at for information about upcoming meetings and events.
Washington, D.C.
(National Capital Region)
Contact Jim Carpenter,, or or call DAMA-NCR headquarters at 703-442-8780.
Wisconsin Contact Cathy Stacy,, for meeting details.
Can't find a chapter near you? Check out our Web site,, for information about our Member-at- Large program. Send updates for this listing to

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